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Personal fundraising - we should be doing this
By Steve Hanlon | June 3, 2008
Christopher Locke, author of Gonzo Marketing and The Cluetrain Manifesto, sent out a message from his RageBoy/Gradient Entropy Reversals blog/list over the weekend to this personal fundraising page on Barack Obama’s campaign site.
It’s so simple, I’m astonished that this hasn’t been done here. An individual can create a page to raise money and then send the link around to colleagues, friends, crusty old mailing list lurkers.
With party finances as they are, we need to be looking to different ways of raising money. This is a neat idea, simply executed and I imagine, raising millions for the senator. It empowers the individual supporters, isn’t party based and reduces the need for big backers.
Tags: politics, fundraising, usa
Topics: Politics |